10 Reasons Why You Need A Weekly Blog Writing Service Now

In an era filled with content and amazing internet rabbit holes, only the brands that can manage to stay front and center to their target audiences make a lasting impact. And that means y0u gotta show up on search, people! According to our own…

8 Ways Content Experience Drives Revenue Growth

Your website’s content experience drives revenue growth – if it’s full of high quality content. Consistently sharing blog posts and videos may seem like a straightforward task, but it actually takes a lot of strategic planning. In fact,…

5 Steps For Aligning B2B Brands With Customers’ Changing Needs

When you were getting started in B2B marketing or selling, did you suspect you’d be selling your product more or less the same way for years at a time, or maybe for even longer? What a sweet dream that was. But a few years in B2B shook you…

Conquer 2023 With These 9 Growth Tips for Your E-Commerce Business

As a business owner, now is the perfect time to refresh your marketing strategy and figure out how you can get a jumpstart on e-commerce growth tips for 2023. You finally made it through the holiday season and you’re just a few days away from…

21 Ways To Boost Your Website Traffic Right Now

Ask any marketer what they want for their website and they’ll likely tell you more traffic and more leads. Because you need more traffic in order to gain leads, we’re going to focus here on how you can use content marketing to boost your…

5 Common Multi-Channel Marketing Challenges and How to Overcome Them

Every e-commerce business owner wants to see their business grow and profits increase, but no one likes experiencing the growing pains that so often go hand-in-hand with scaling operations. In e-commerce, investing in multi-channel marketing…

The Paradox of AI: We Need To More Of A Human Touch in Marketing

The latest technology, marketing automation, AI and all the mar-tech tools you never thought you needed can be helpful. Until they’re not. Even though we’re gaining efficient techniques that have the power to make our lives easier,…

Content Marketing Vs. PPC: What Delivers Better ROI?

There are so many directions in which you can take your marketing strategy these days, it can make you dizzy. SEO, PPC, email, social… the list goes on! Of course, most brands will choose a combination of several of these methods. But what…

Elevate B2B Marketing News: Business Sector Tops Trust Barometer, Digital-First Changes CX, Top Brand Challenges, & Google’s AI Plans

2023 Edelman Trust Barometer: Business is only institution viewed as ethical, competent 62 percent of global respondents in Edelman's annual Trust Barometer have said that they place the most trust in businesses, topping the 59 percent achieved…

Uncovering The Hidden Power Of Your Unfair Advantage

Uncovering The Hidden Power Of Your Unfair Advantage written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Ash Ali and Hasan Kubba In this episode of the Duct Tape Marketing Podcast, I interview Ash Ali and Hasan Kubba.…

Getting to Know Generation Alpha

Just as you thought you were getting the hang of Gen-Z, here comes the next wave of consumers that are even more intimidating. Everyone, please welcome Gen-A, also known as Generation Alpha.  Gen-A is the group born between 2010 and 2024.…

What Employer Branding Is And How To Build It For Your Business

What Employer Branding Is And How To Build It For Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with James Ellis In this episode of the Duct Tape Marketing Podcast, I interview James Ellis. James.…