3 Essential Elements for Delivering Exceptional Experiences
Social Media
Today, the importance of delivering high-quality experiences to customers as they encounter and interact with a brand cannot be understated. In fact, a whopping 85% of marketers who participated in a recent Ascend2 survey said that delivering…
Elevate B2B Marketing News: Rising B2B Tech Investment, ChatGPT Goes Pro, Top Marketing Word Study, & New Global Ad Spend Data
Social Media
B2B Marketers Prioritizing Data and Technology to Succeed in 2023
86 percent of B2B marketers have said they will invest more in technology during 2023 that they did in 2022, with 36 percent planning major increases, while 46 percent noted…
How To Build A Business That Builds Leaders
Social MediaHow To Build A Business That Builds Leaders written by John Jantsch read more at Duct Tape Marketing
Marketing Podcast with Robert Glazer
In this episode of the Duct Tape Marketing Podcast, I interview Robert Glazer. Robert is the Founder and…
Why You Should Stop Settling For Plan B So You Can Unleash Your Full Potential
Social MediaWhy You Should Stop Settling For Plan B So You Can Unleash Your Full Potential written by John Jantsch read more at Duct Tape Marketing
Marketing Podcast with Matt Higgins
In this episode of the Duct Tape Marketing Podcast, I interview Matt…
How Often Should You Update Facebook Ad Creative?
Social MediaOne way to combat creative fatigue is to change your creative. But, how often should you update your Facebook ad creative?
This is a question I get a lot. Advertisers want a process. Should they update their creative every two weeks? Every month?…
B2B Marketing Trends That Will Grow Your Business in 2023
Social MediaB2B marketing trends continue to rapidly evolve as content marketing becomes more important than ever. Marketers have shifted their focus from sales to digital content marketing strategies and search engine optimization tactics to attract new…
Where to Find Data for Your Storytelling Content
Social Media
Would you like to take your content marketing to the next level?
Using data in your content marketing is what will help.
As the name suggests, data-driven storytelling is creating stories based on data.
Why Use Data for Storytelling?
There…
The Prompt Whisperer: ChatGPT’s Rising Reach In B2B Marketing & The AI Revolution
Social Media
How is ChatGPT artificial intelligence (AI) chatbot technology poised to revolutionize B2B marketing in 2023, and what dangers do marketers and brands need to navigate in order to make the most of it?
For a prototype that launched a mere…
How Demand Generation Marketing Can Speed Up Growth Campaigns
Social MediaWhen it comes to driving growth for your company, you can’t afford to overlook the value of demand generation marketing. With a comprehensive demand generation strategy, you can create interest in and desire for your products or services.…
10 Digital Marketing Tips From Top Brands
Social MediaThere is no doubt that digital marketing is crucial when it comes to the success of any business no matter what industry you are in. So what are the best digital marketing tips and tricks that we can apply from bigger (better funded) brands?
The…
How to Build the Perfect Content Marketing Funnel
Social MediaYour content marketing strategy isn’t going to reach new heights without a carefully curated content marketing funnel. A well-crafted content marketing funnel helps drive traffic, generate leads and secure conversions. All you need is an effective…
3 Ways to Gain Visibility Into Your E-Commerce Marketing Performance
Social MediaThe pandemic thrust digital marketing into the limelight. Marketers saw their budgets increase by nearly half in 2021. Many forecasted that 2022 would see even further growth, as well. Even for those looking to balance minimal spend for optimal…